Wednesday, 29 July 2020

International Partnerships, Aggressive Expansion Push Tanduay Rhum to Number 1 Spot Anew

Tanduay Rhum sold 20.5 million cases in 2019, an increase from its 20.1 million cases in 2018, according to Drinks International magazine which hands out the awards.

Tanduay‘s international partnerships and global expansion bolstered its worldwide sales, making it the world’s top-selling rum for the third consecutive year.


Tanduay products are currently available in Florida, New York, New Jersey, Illinois, California, Wisconsin, Tennessee, Michigan, and Guam in the U.S, and will be available in Hawaii, Indiana, Nevada, and Minnesota within the year. The company has also successfully entered the markets of China, the United Arab Emirates, Singapore, and Australia.
“Being declared the World’s Number 1 Rum for the third year is an achievement not just for Tanduay but for the entire country as our products are proudly Philippine-made using materials sourced locally. We celebrate this feast with our fellow Filipinos and we thank our international partners who have helped us market Tanduay globally. At present, we are working toward bringing Tanduay to Europe as rhum sales in the region outstripped gin. The value of rhum in Europe is growing faster than volume, which is very encouraging because that suggests premiumisation leading the industry to long-term growth prospects. Nowadays, drinkers have a more developed taste when it comes to their drink of choice. Aside from rhum, we are also exploring other spirit categories to supply markets here and abroad.” ~Paul Lim, Tanduay Senior Vice President for Sales and Marketing 

He likewise divulged that Tanduay is currently working on expanding its product portfolio for both local and international markets.

Early this year, Tanduay won five medals from the Beverage Testing Institute. Tanduay Asian Rum Gold topped the list with a gold medal. Silver medals, meanwhile, were awarded to Tanduay Asian Rum Silver and Boracay Cappuccino Flavored Rum. Tanduay Double Rum and Boracay Coconut Flavored Rum both received bronze medals. It was in 2018 that Tanduay first dislodged Bacardi on the top spot of the world’s number one rum list. The following year, the Filipino rum maintained its leadership against 153 other brands in the category.


Saturday, 27 June 2020

Work From Home Business Tips


Looking for something to turn these challenging times into opportunities that will make your skills useful and make your self productive? Let's learn from someone that can teach us the right thing to do.

Start a Work-From-Home Business From Your Kitchen By Cherish Chua 



If you’re looking for ways to augment your income during these challenging times, you don’t need to look farther than your kitchen to start a business. As you may have observed, many Filipinos have already started putting up their own little ventures by offering something that we all love—food. 



From ube pandesal to baked sushi, to new twists to fries and cheesecakes, our enterprising kababayans have shown their resiliency and inventiveness through these food ventures.



If you’d like to start a home business from your kitchen, here are some tips that may help you in establishing one. 
  • Think of the product you want to offer. Are you or someone in your family good in baking or cooking? Capitalize on your skill and passion in determining the product you want to offer.
  • Know your target market. Ask yourself if the product you’d like to put out there has a market. Food, for one, can have an immediate market—your family, colleagues, and friends. 
  • Make your product worth your customers’ money. Of course it goes without saying that you have to ensure that the items you sell should satisfy your customers. Offer products that they will like so that they can tell their other friends and relatives about it. This way, more people will be interested in your products. 
  • Invest in good equipment. If you’re going to pursue a business in food, make sure that you have quality equipment. At Hanabishi, we have a range of products that can help you with your cooking and baking needs. broilers, grillers, fryers, and electric cookers. For those who are into baking, we have our mixers, food processors, ovens, and more.
  • Make it more convenient for customers to purchase your products. For example, most businesses have gone online these days and customers can easily buy the product of their choice and have it delivered safely and securely to their home. We have been running our e-commerce site for about two years now and with the new conditions dictated by the pandemic, we had to review its system and implement the necessary updates in its features to address the anticipated influx of online shoppers. Our customers can now easily place an order with just a few clicks and taps on their computers and mobile devices. Likewise, we are now offering them the option to have their products delivered or picked up from our warehouse. 
  • Set up a Facebook or Instagram account. Most Filipinos are social media users and being on FB and IG makes you more visible to them. In fact, according to a recent Nielsen Homepanel Tack-on survey, 49 percent of Filipinos who shop groceries online prefer Facebook. In making your goods available through these social media apps, make sure that you take good photos. Food, most especially, need to look delicious and enticing to attract customers. 
  •  Be forward-looking. Expect challenges to come your way and make sure you keep up with consumers’ changing behavior. It’s not easy, but with hard work and foresight, success will come your way. 
Aside from being a homemaker, Cherish Ong-Chua is the Vice President, Finance and Marketing, at Hanabishi. She graduated with a degree of Marketing at De La Salle University- Taft. 

***About Hanabishi***

Spanning more than three decades, Hanabishi has established its reputation as a provider of affordable yet quality home products that lasts, which paved the way for its tagline “Kapartner from Start to Forever.” Hanabishi Home Appliances are available at leading appliance stores nationwide. 

For more information about Hanabishi, please visit www.myhanabishi.com/shop/and like them on Facebook: www.facebook.com/MyHanabishiAppliances/

Thursday, 25 June 2020

Joe & the Anchor is Finally Back with Their New Single 'So Bad'


The band is made up of members Joakim Rosenlund, Robin Zhang, Viktor Edsjö, Ruben Sonesson. They started out as an indie rock band way back in 2014 and decided to start over writing pop music in 2018 and now finally releasing a new album this year.

Joe & The Anchor drops new single ‘So Bad’ The Swedish dream pop band Joe & The Anchor are after one year of waiting finally back with new vibrating music - So Bad. So Bad is the first song to be released from the band since their debut EP Antidote last year. An uplifting track with electronic trap influences that captures the feeling of holding your head high even when life is challenging, a motto that has formed the band while they’ve stayed together through the ups and downs of life. 



So Bad works as our own motivational song, it makes us remember why we do what we do. Setbacks are something everyone can relate to and the song's message is about fighting past it. Because in the end, the journey is always worth it” the band explains. 

The quote also reflects how hard the friends Joakim Rosenlund, Robin Zhang, Viktor Edsjö, and Ruben Sonesson work for their success. In addition to their musical expression, they attach great importance to their visual style, making all the material themselves.

During their years of being active JATA has been able to explore several different genres, play around Sweden and perform as supporting act for Mando Diao – all of which has formed them into a strong live band with a unique musical style. With their colorful sound, uplifting lyrics, and powerful vocals, Joe & The Anchor invites the listeners into their dreamlike world. For more information please contact petra@nbound.se

Want to know more about this band? Just check out their

SOCIAL MEDIA ACCOUNTS:

Facebook: https://www.facebook.com/Joeandtheanchor/ 

Instagram:
http://instagram.com/joeandtheanchor 

YouTube: https://www.youtube.com/channel/UCZN6IoGU5YYuGKk0Pi2kLdw SoundCloud: Joe & The Anchor Tiktok: @joeanchor 

Spotify: https://open.spotify.com/artist/6FpBJFzBtiKyHIxhZdvoZx?si=znUHy07MRoyrAFM3Jl5mGw

Sunday, 3 May 2020

Bacardi's Virtual Music Jam


Jam to the best beats in the comfort of your own home with Bacardi's first-of-its-kind virtual music experience #PasstheBeat 

Bacardi encourages fans around the globe to #DoWhatMovesYou by partnering with artists in the Philippines, India, and South Africa for a series of live performances on May 3.




They say music heals the soul and bonds us together. Bacardi, the world’s number one premium rum, aims to bring a sense of comfort in the midst of these challenging times with #PassTheBeat. 

Through a virtual party, Bacardi will unite artists and performers from the Philippines, India, and South Africa for a night of heart pumping, energizing beats guaranteed to enthrall music lovers and inspire them to continue to do what moves them even in the face of adversity. 

The “Pass the Beat” experience will stream on Instagram Live on Sunday, May 3, with each artist hosting a live DJ set on their page before they #PassTheBeat to the next party starter. The beat will start at 6:30PM in the Philippines with rapper Alisson Shore and move over to fellow musicians Rjay Ty at 6:55 PM and Curtis Smith at 7:20 PM. The event will also feature two of Manila’s most sought after DJs, Ace Ramos at 7:55 PM and Patty Tiu at 8:25 PM. For the final Philippine act, rapper Al James will perform at 9:00 PM with his crowd drawing rhythm and prose before passing the beat over to some of the best DJs in India and South Africa. 

Vlogger Wil Dasovich will hold engaging sessions with the artists prior to their performances for a dash of humor to the experience. Adding zest is hot topic DJ Loonyo's signature dance covers in support of the Pinoy musicians!  
Philippines, it’s time to get on your feet in your best Team Bahay outfits to #DoWhatMovesYou. Tell your friends, join the party, and let’s #PassTheBeat on to keep us connected in high spirits. 


***


About BACARDÍ Rum In 1862, in the city of Santiago de Cuba, founder Don Facundo Bacardí Massó revolutionized the spirits industry when he created a light-bodied rum with a particularly smooth taste – BACARDÍ. The unique taste of BACARDÍ rum inspired cocktail pioneers to invent some of the world’s most famous recipes including the BACARDÍ Mojito, the BACARDÍ Daiquirí, the BACARDÍ Cuba Libre, the BACARDÍ Piña Colada and the BACARDÍ Presidente. BACARDÍ rum is the world’s most awarded rum, and spirit, with more than 550 awards for quality, taste and innovation. Today, BACARDÍ rum is made in Puerto Rico and Mexico where it is crafted to ensure the taste remains the same as it did when it was first blended in 1862. www.bacardi.com 

About Bacardi Limited Bacardi South Africa (PTY) LTD is a subsidiary of Bacardi Limited. Bacardi Limited, the largest privately held spirits company in the world, produces and markets internationally recognized and award-winning spirits and wines. The Bacardi Limited brand portfolio comprises more than 200 brands and labels, including BACARDÍ® rum, the world’s number one best-selling and most-awarded rum, as well as the world’s most-awarded spirit; GREY GOOSE® vodka, the world’s leading super-premium vodka; DEWAR’S® Blended Scotch whisky, the world’s most-awarded blended Scotch as well as 2020’s 2nd best-selling Blended Whisky and the 5th best-selling Scotch overall; BOMBAY SAPPHIRE® gin, the top-valued and fastest-growing premium gin in the world; MARTINI® vermouth and sparkling wines, the world’s leading vermouth and the world's favorite Italian sparkling wines; CAZADORES® 100% blue agave tequila, one of the most popular premium tequilas in Mexico and the United States; and other leading and emerging brands including WILLIAM LAWSON’S®, the fastest-growing global Scotch whisky brand; ERISTOFF® vodka, one of the fastest-growing vodka brands in the world; and ST-GERMAIN®, a super-premium elderflower liqueur. Founded 158 years ago in Santiago de Cuba on February 4, 1862, family-owned Bacardi employs over 6,000 people, manufactures its brands at 27 facilities and sells in more than 150 countries. Bacardi Limited refers to the Bacardi group of companies, including Bacardi International Limited. www.BacardiLimited.com 

LIVE PASSIONATELY. DRINK RESPONSIBLY. BACARDÍ, AND THE BAT DEVICE ARE REGISTERED TRADEMARKS OF BACARDÍ & COMPANY LIMITED. BACARDÍ, THE BAT DEVICE AND OTHER MARKS RELATED TO BACARDI GROUP PRODUCTS QUOTED IN THIS PRESS RELEASE ARE TRADEMARKS OF BACARDI & COMPANY LIMITED OR OF OTHER SUBSIDIARIES OF BACARDI LIMITED. SUBSIDIARIES OF BACARDI LIMITED.

Friday, 24 April 2020

Understanding Stress and how it affects our health


By Dr. Kent Bradley, Chief Health and Nutrition Officer, Herbalife Nutrition
Stress symptoms may be affecting your health, even though you might not realize it. You may think illness is to blame for that irritating headache, your frequent insomnia, or your decreased productivity at work. But stress may actually be the cause. Stress symptoms can affect your body, your thoughts and feelings, and your behavior. Being able to recognize common stress symptoms can help you manage them. Stress that's left unchecked can contribute to many health problems, such as high blood pressure, heart disease, obesity, and diabetes.

Did you know that our body does not discriminate between sources of stress – it simply responds to the stress.  So, whether the stress is coming from an actual event – like a car nearly hitting you—or simply a thought – I wonder if I will get hit by a car someday – the body may react in a similar way. Now, in these times when there is so much uncertainty, stress can have a huge impact on our bodies.

So, what is the “stress response” and why do we have it? 
In a nutshell, it is for our own survival.  You see, we are geared towards survival and our minds are constantly on a threat alert.  Some have called this the “fight or flight” response.  I think we all know how it feels – the sudden increase in heart rate perhaps increased respirations, all meant to prepare the body with oxygen needed to suddenly move into action.  Underlying this is a shower of hormones that stimulate the body’s actions but also have impacts on other aspects of our health.  

We increase the circulation of adrenaline, known as epinephrine, that activates our heart rate, but it also stimulates the release of glucose and fat from storage sites as a source of fuel.  If left unchecked a second response happens that causes the release of cortisol into the bloodstream.  Cortisol increases the amount of glucose in our bloodstream and can stimulate hunger which can lead to eating more calories than we actually need and thus becoming overweight or obese.

What does all of this mean when we are under stress from COVID-19 worries?  
Acute stress can be both helpful and harmful to our body.  It can be helpful as it forces us to be vigilant in protecting ourselves and our loved ones. It can be harmful because it causes our blood pressure to rise and our heart rate to increase, and for those who have underlying cardiovascular disease, this may trigger a heart attack or stroke.  

However, what is of greater concern is a state of chronic stress, such as many people are experiencing in this time of uncertainty. In this state, the body is continuously activated, resulting in elevated blood pressure and weight gain, which are factors in cardiovascular disease.  Additionally, cortisol is known to reduce the production of our immune protective cells known as lymphocytes.  In the acute phase, we may actually see an increase of these cells, but as we move to a more chronic state of stress the cortisol release leads us to a decrease of lymphocytes making us potentially more susceptible to ineffectively fighting off infection.

Overcoming the “stress response”
So, our perception of threat is what creates a cascade called a stress response.  That response is natural IF there is an actual threat AND if momentary.  However, our health, through the possible impact on weight and blood pressure, can be negatively impacted by this stress cascade if not managed well.

Focusing on reducing our stress and improving our health can be accomplished with a handful of simple practices. I call them my 6 Rs.
  1. Rest - First, get enough sleep!  Adequate sleep is extremely helpful in calming down the stress response.
  2. Relaxation techniques - Deep breathing – whether done through meditation exercises or while you are doing yoga – the key is slow, intentional deep breathing!
  3. Recreation – Keep active while practicing social distancing – whether that means a walk or reading a book (something you love to do).  Taking time for yourself to do something you love to do that involves some form of activity (mental or physical) is helpful!
  4. Relationships – staying connected is so important.  We are meant to be in the community.  We may be physically isolated but that does not mean we need to lose our connections to others. Telephone or video calls can be a great way to stay connected.
  5. Routine – yup, in the midst of change why add another one.  Stay consistent.  Suddenly need to work from home – then get up at the same time, set up an office, and work like you normally would.
  6. Reframing – reassess the perceived stress so it no longer is viewed as a threat.  You may need the help of a coach to help you through the practice of first identifying why something is viewed as a threat and then placing that into a context that is helpful.
At Herbalife Nutrition we have a global nutrition philosophy that recognizes the importance of a holistic approach to health and thus a more resilient response.  Managing your stress is one critical component.  We also believe in the power of community and the importance of a coach who can help you on your journey towards improved health.

 

About Herbalife Nutrition Ltd.
Herbalife Nutrition is a global company that has been changing people's lives with great nutrition products and a proven business opportunity for its independent members since 1980. The Company offers high-quality, science-backed products, sold in over 90 countries by entrepreneurial members who provide one-on-one coaching and a supportive community that inspires their customers to embrace a healthier, more active lifestyle. Through the Company’s global campaign to eradicate hunger, Herbalife Nutrition is also committed to bringing nutrition and education to communities around the world.
 
For more information, please visit IAmHerbalifeNutrition.com.
 
Herbalife Nutrition also encourages investors to visit its investor relations website at ir.herbalife.com as financial and other information is updated and new information is posted.









Wednesday, 22 April 2020

Hotel Sogo provides P60M worth of rooms to medical frontliners


Hotel Sogo realizes, even more, the importance of their core value –Pagmamalasakit. With the prolonged Luzon-wide lockdown, even though a lot of businesses have closed down, Hotel Sogo continued its support to the frontliners and LGUs who risk fighting against COVID-19.  
“We don’t want our healthcare workers to just sleep in the hospital corridors after long shifts, as they can’t go home and no public transportation.  We want to support their dedication in taking care of the COVID-19 patients, and for that, we want them to have safe, clean and a nice place to stay, and this is our small way to help them, they are truly our heroes.” ~Ms. Sue Geminiano, Marketing Manager of Hotel Sogo 
As of now Hotel Sogo, the largest hotel chain in the Philippines has provided over 850 hotel room accommodations with a value of PhP 60 million for the frontline medical workers from 11 hospitals in different key cities in the country. Ten Hotel Sogo branches are dedicated to doctors, nurses, paramedics, and other healthcare providers who need a place to rest and sleep until the end of the quarantine phase, for free.
The hotel management has also been in touch with the local government of Muntinlupa, especially with Mayor Jaime Fresnedi, in providing the necessary measures in taking care of the city’s frontliners.
“On behalf of everyone here in RITM, we would like to say thank you for the accommodations in Sogo. It’s meant a lot to us. We really appreciate this and it’s been so helpful. This is the time that the doctors can come and sleep because in other accommodations we have only with bunk beds and mats; it’s been such a treat to be able to sleep in a private bed. And also, sleep is absolutely important for your immune system. So, we would like to say thank you because you are saving lives –saving our lives” ~Dr. J.P. Prado of RITM 
Meanwhile, in cooperation with the Research Institute for Tropical Medicine (RITM), Hotel Sogo Alabang branch, just minutes away from RITM, is fully occupied by our fellow frontliners for easier access to safe accommodation and to get the right amount of rest from everyday’s fight against COVID-19.

It all started with the company’s coordination to Manila City Mayor Isko Moreno in providing temporary shelter for our healthcare workers particularly living outside the city since mass transportation is suspended.


Hotel Sogo is closely monitoring the COVID-19 outbreak as the management makes sure and strictly implements firm measures and enhanced cleaning protocols to prevent the transmission of the said virus. All employees and guests should pass the disinfection tent and all are subject to body temperature checks before entering the hotel.  Also, hand sanitizers have been placed in common areas and information dissemination has been rolled out as well. Social distancing steps are also being taken seriously to prevent the spread of the virus.

Truly, Hotel Sogo lives up to its so clean…so good state maintaining the cleanliness and providing suitable accommodation to all frontliners making it their home away from home. 

To find out more about this and other Hotel Sogo’s campaigns, visit our website at www.hotelsogo.com or like and follow Hotel Sogo on Facebook https://www.facebook.com/HotelSogoOfficialPage/, Twitter https://twitter.com/hotelsogo and Instagram https://www.instagram.com/hotelsogo/, and Youtube account  https://www.youtube.com/user/OfficialHotelSogo.


Monday, 23 March 2020

Hotel Sogo Newly Opened Branch

Hotel Sogo launches its 41st branch filled with energetic and exciting vibes forefront by its modernized and new room designs. From deluxe to the regency, all rooms are perfectly designed for couples, families, or solo-stay who want the comfort of staying at home while having the leisure to easily access shopping malls, restaurants, and even fitness centers.



Hotel Sogo unveils newest branch in the north Located in one of the busiest roads of Quezon City and focus of booming industries, Hotel Sogo Mindanao Avenue branch officially opens its doors to the public highlighting its vibrant atmosphere and a more sophisticated place to stay in the metro. 





“At Hotel Sogo, our task is to continuously provide our guests with the best first-class hotel experience they can get from a very affordable price. With pride in authentic Filipino hospitality and innovation in our services, we believe that we can keep up with what our guest wants – a home away from home,” Ms. Sue Geminiano, Marketing Manager of Hotel Sogo said. 

 “Our newest branch focuses on serving passion-oriented people within the economic hub of Quezon City. This won’t be like any other hotel, just from the look of our facade, lobby, modernized rooms, and with top-notch customer service, there’s more reason to enjoy staying with us here at Hotel Sogo Mindanao Ave.,” Ms. Sue added. “As cliché as it may be the ‘New year, new me’ also applies with us - New Year, new opportunities and a bright future awaits the company. With Hotel Sogo Mindanao Ave. opening the year 2020, there will be more branches to open. In the pipe is the one in Davao,” Ms. Sue stated. 

Hotel Sogo’s continuous innovation on its amenities and masterful craft on its clean and sanitized room summarizes its “so clean…so good” experience in all of its branches. Truly, Hotel Sogo’s strength lies in its services by creating first-rate quality and affordable stay fit for young professionals, digital natives, travelers, and families. So what are you waiting for? Get charmed by Hotel Sogo Mindanao Avenue’s sophisticated and relaxing atmosphere.

For more details, visit www.hotelsogo.com or like and follow Hotel Sogo on Facebook (facebook.com/hotelsogo), Twitter (@hotelsogo), and Instagram (@hotelsogo).

EVENTS

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