April 2025 – True
to its commitment to environmental stewardship, SM By the Bay mobilized 272
employees and volunteers to collect 1,147 kilograms of trash throughout the
month of April as part of its weekly coastal cleanup efforts.
Volunteers from SM
Supermalls—including employees, customer relations staff, and janitorial
personnel—come together after a
successful coastal cleanup at SM By the Bay, united by a shared commitment to
protecting our oceans and building a #SMWasteFreeFuture.
Held every week
along the Manila Bay shoreline, the cleanup drives were led by SM employees,
customer relations staff, and janitorial personnel, reinforcing the company’s
call for collective, community-driven action. Beyond restoring the coastline’s
natural beauty, the initiative also helped raise awareness of ocean
conservation and environmental responsibility.
The campaign
continues to support the United Nations Sustainable Development Goal #14: Life
Below Water, which emphasizes the protection of marine life and coastal
ecosystems from pollution and degradation. As plastic and debris continue to
threaten ocean biodiversity, efforts like these demonstrate that consistent
community engagement can create long-term impact.
SM volunteers in action during the April coastal cleanup at SM By the Bay, Over a ton of trash collected by SM volunteers during the April working together to remove marine debris and protect our shoreline—one bag at a time.
Participants from
SM Supermalls take part in the April cleanup at SM By the Bay, showing that teamwork and purpose go a long way in protecting coastal communities.
Step
by step, bag by bag—SM employees move with purpose along
the SM By the Bay, turning their mornings into a meaningful mission for the
environment.
Through a spirit
of volunteerism and purpose, the initiative also promoted camaraderie among SM
stakeholders, who worked together toward a #SMWasteFreeFuture.
To sustain this
momentum, SM Cares is inviting the public to join the upcoming Coastal Cleanup
in celebration of World Oceans Day on June 7, 2025.
Participating
malls include:
SM By the Bay, SM
City Manila, SM City San Lazaro, SM City Sta. Mesa, SM City Rosario, SM City
Batangas, SM City Lipa, SM City Bacolod, SM City Iloilo, SM City Davao, SM City
CDO Downtown, SM City Tanza, SM City Lucena, and SM Center Dagupan.
Let’s continue
making every bag of collected trash count—because caring for the Earth begins
with our shores.





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